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Does the thought of starting to improve your website SEO seem like a scary and epic mountain to climb?

You wouldn’t be mistaken for thinking so, however, it is a must and first place to start if you want more traffic–Trust us, we’ve been there and done that and thankfully we are out the other side and keeping up our SEO and content strategy. It’s working!!

The good news is that if you follow these best practices it won’t be long until you’re on top of it and starting to get the traffic that you want.

In this article, we will discuss eight SEO best practices that can help increase organic site traffic in 2023.

1. Create Quality Content
2. Optimise Your Website
3. Improve Website Speed
4. Use Relevant Keywords
5. Utilise Internal Linking
6. Utilise Backlinks
7. Optimise Your Website’s Meta Tags
8. Utilise Social Media

1. Create Quality Content – Content is the backbone of SEO. Search engines like Google prefer websites that have quality content that is relevant, informative, and engaging to users. Creating quality content helps improve your website’s authority and helps attract more organic traffic.

2. Optimise Your Website – For Mobile Devices In today’s digital age, most users access the internet using their mobile devices. Google prioritises mobile-friendly websites and having a mobile-friendly website can help improve your website’s ranking and attract more organic traffic.

3. Improve Website Speed – Website speed is a crucial ranking factor for search engines. Websites that load faster tend to rank higher in search results. Improving your website’s speed can significantly improve your website’s ranking and attract more organic traffic.

4. Use Relevant Keywords – Keywords are important in SEO because they help search engines understand what your content is about. Conduct keyword research to find relevant keywords that you can use in your content to attract more organic traffic. Use tools like Google’s Keyword Planner to find the right keywords for your website.

5. Utilise Internal Linking – Internal linking helps search engines understand the structure of your website and how your pages are related. Utilizing internal linking can help improve your website’s authority and help attract more organic traffic.

6. Utilise Backlinks – Backlinks are links from other websites that point to your website. Backlinks are essential in SEO because they help improve your website’s authority and increase organic traffic. Ensure that the backlinks are from reputable websites, and avoid black-hat techniques like buying backlinks, which can hurt your website’s ranking.

7. Optimise Your Website’s Meta Tags – Meta tags are HTML tags that provide information about your website to search engines. Optimizing your website’s meta tags can help improve your website’s ranking and attract more organic traffic.

8. Utilise Social Media – Social media can help improve your website’s authority and attract more organic traffic. Use social media platforms like Facebook, Twitter, and Instagram to promote your website’s content and attract more organic traffic.

Remember that SEO is an ongoing process…

…and it’s essential to stay updated with the latest best practices to ensure maximum success. By following these best practices, you can achieve your SEO goals in 2023 and beyond.